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Fresh from Previsible
Tune in here for this week's research, podcast, and shorts. Grab your favorite bevvie and get fired up on all things GEO.
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Who Will the Real Winners Be in AI Search?
How to Track AI Search Visibility: The Metrics That Don’t Exist in GA4 Yet
Most teams are measuring AI search the same way they measured Google. Referral sessions, landing pages, conversions. Familiar dashboards, new source names. Here’s the problem with that approach: Pew Research tracked 900 US adults across nearly 69,000 real Google searches and found that when an AI summary appeared, only 1%…
Jul 14, 2026
One content marketing tactic that still works as well today as it did ten years ago
Content Workshop is a content marketing agency that…
Jul 14, 2026
Content Workshop is a content marketing agency that…
Jul 14, 2026
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With more than 1.5M downloads since 2018, Voices of Search is ranked in the top 2% of podcasts on Apple. Tune in for fresh takes you can't get anywhere else on SEO, GEO, eCommerce, and more.
One content marketing tactic that still works as well today as it did ten years ago
Content Workshop is a content marketing agency that helps organizations demonstrate their expertise and rise in the SERPs. We do…
Jul 14, 2026
Why Brand Storytelling Still Drives Results in the AI Era
AI content collapses the gap between passable and good. David Ebner, President and Founder of Content Workshop and Chatter, brings…
Jul 13, 2026
One thing the search industry needs more of right now
Speaker representation remains a persistent gap in search industry events. Sophie Logan, Community and Editorial Manager at Brighton and HERO…
Jul 11, 2026
How SEOs can get more involved in the SEO Community
Community involvement remains an underleveraged career accelerator for SEOs. Sophie Logan, Community and Editorial Manager at BrightonSEO and Hero Conference,…
Jul 10, 2026