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Cruise by for hot takes from the world's top SEO leaders, fresh perspectives about what's working, and how to make a human impact in the AI discovery landscape.

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The behavior metric you should trust more than rankings

Session recordings reveal user behavior patterns that rankings can’t capture. Celeste Gonzalez from RicketyRoo demonstrates how enterprise SEOs can leverage.

Apr 15, 2026

One data source most SEOs are still underusing

Most SEOs ignore session recordings despite having access. Celeste Gonzalez from RicketyRoo demonstrates how behavioral data reveals conversion gaps that.

Apr 14, 2026

Connecting Search and Social

Session recordings reveal user behavior that rankings can’t capture. Celeste Gonzalez from RicketyRoo demonstrates how enterprise SEOs can leverage existing.

Apr 13, 2026

One metric every ecommerce team should stop using

E-commerce teams waste resources tracking 300 million product variants when only top performers drive revenue. Katie Moro, Director of Managed.

Apr 10, 2026

The surprising thing about how AI is changing product discovery

AI agents are reshaping product discovery for 2.2 trillion monthly products. Katie Moro, Director of Managed Services at Productsup, brings.

Apr 9, 2026

Best way to segment a catalog for AI platforms

AI platforms require strategic catalog segmentation to maximize performance outcomes. Katie Moro, Director of Managed Services at Productsup, shares her.

Apr 8, 2026

The biggest mistake brands make when they try to be “AI commerce ready”

E-commerce brands waste millions exposing entire product catalogs to AI platforms. Katie Moro, Director of Managed Services at Productsup, manages.

Apr 7, 2026

Using SEO principles to optimize product feed visibility

E-commerce brands waste billions on unfocused product feeds sent to AI platforms. Katie Moro, Director of Managed Services at Productsup,.

Apr 6, 2026

Your buyers are already asking AI who to trust. Let's make sure they find you.

A discovery call is 30 minutes. No pitch deck. No pressure. Just a clear conversation about where your brand stands in AI search — and what it would take to lead.